Hi, We’re JBS, a team of makers and creators who love collaborating with brands to tell their stories. We specialise in food & beverage, but above all, our studio is united around the pursuit of compelling stories. Every assignment is a new opportunity to collaborate with our partners and build a meaningful journey expressed through purposeful imagery.
No matter the brief, JBS unites a core team of dedicated professionals that can oversee almost any sized production. From creative development through to set build, design and post production we have all areas covered. A crucial part of our process is the integration of our client partners into our workflow. Communication is everything. One team, one dream.
You’ll mostly find us in our East London Studio which is home to our very own workshop and prop-house but we are no strangers to far flung location shoots.
Jason Bailey - Director + Photographer
Canadian born Jason Bailey, a graduate of Parsons School of Design, came to London via New York in 2009. He is inspired by the entire spectrum of light and its ability to help him capture the nuance and artistry of his talented subjects. Since establishing his studio in 2016, he has had the pleasure of shooting Global campaigns for the world’s most celebrated brands and industry superstars.
Oliver Blackburn - Lead Stylist
Former mixologist and brand ambassador, Oli, is the Lead stylist at JBS and brings an encyclopaedic knowledge of cocktail craftsmanship and liquid science to the team. With a creative eye and unmatched technical expertise, Oliver consistently pushes boundaries to achieve inventive and captivating set designs, builds and images.